Customer Segmentation & CLV Prediction

Advanced Machine Learning Analytics for Customer Lifetime Value

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99.96%
Model Accuracy
$1,518
Average CLV
29.36x
ROI Potential
3
Customer Segments
Customer Segment Distribution
CLV Distribution by Segment

Live CLV Predictor

Enter customer information to predict their lifetime value using our advanced machine learning model.

$0
Segment Characteristics
Revenue by Segment

ROI Calculator

Calculate the return on investment for your advertising campaigns and optimize your budget allocation.

Project Features & Capabilities

Machine Learning Model
XGBoost regression model with 99.96% accuracy for predicting customer lifetime value. Includes hyperparameter tuning and cross-validation for optimal performance.
Customer Segmentation
K-Means clustering identifies 3 distinct customer segments with unique characteristics and purchasing behaviors for targeted marketing strategies.
ROI Analysis
Comprehensive ROI calculator showing 29.36x return potential with optimal budget allocation of $250,000 for 5,000 new customers.
Interactive Dashboard
Real-time CLV prediction, segment exploration, and ROI optimization tools for data-driven business decisions and stakeholder presentations.
Business Intelligence
Advanced analytics including feature importance, model performance monitoring, and customer journey mapping for strategic insights.
Deployment Ready
Complete implementation guide with Streamlit, Dash, and web deployment options for production-ready customer analytics solutions.